Intwo

Nobody’s perfect. It’s not that they don’t want to be, but everybody has flaws. Flaws that, if pointed out, can help to improve the desired areas and create a better experience for everybody. What better way to hear about the things that could be improved than from the people that you interact with. That is what Get Satisfaction is all about.

Get Satisfaction is a platform for customers to give feedback to the businesses that they use. The purpose is to make it easy for customers to report their ideas, complaints, errors, or even discussions about a business. The report can in turn create a community around the concern that will raise awareness and possibly come across a solution. There are a few great benefits to this whole idea:

1. It breaks away from companies controlling their own customer service department in which the method to submit a complaint is probably a complaint in itself.
2. It puts the issues about a company in the open. When something is filed about a business, the business can’t hide the issue and pretend that it isn’t there. With the issues in the open even people who aren’t submitting a complaint or maybe potential customers will get an impression of the company not only by the issue itself, but also the way the company deals with the issue.
3. The posts are easily shareable, so that if you use facebook, digg, twitter, de.licio.us, or other socially driven sites, you can easily share your issue with the communities that you are already involved in.
4. Most importantly, communities of people are the agents of change. Large numbers of people agreeing on one thing will force businesses and people in control to change their ways.

This entry was posted on Tuesday, August 5th, 2008 at 3:52 pm and is filed under humanity. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.